A New Look, A Stronger Purpose: The Story Behind Our Name. Our Look. Our Why.
A visual breakdown of The Hodge Foundation logo, illustrating its meaning
We are more than a support system — we are a community built on connection, compassion, and a shared belief in a better future.
As our work has grown, so too has our reach, our responsibility, and the communities we support. Over time, it became clear that our identity needed to evolve alongside us — not to change who we are, but to more clearly reflect it.
Why the Name Change
Becoming The Hodge Foundation marks the next chapter in our journey.
While the Cater Plus Foundation was born from the Cater Plus family and carried its values with pride, the work we do today reaches far beyond one organisation. The name The Hodge Foundation allows us to honour our roots while creating space to grow — welcoming broader partnerships, supporting more communities, and continuing our work with clarity and independence.
It represents a foundation built on people, not products — on purpose, not process.
While our name has changed, our mission has not. We remain deeply committed to uplifting individuals, strengthening communities, and offering practical support that creates lasting impact.
The Meaning Behind Our Logo
Our refreshed logo is a simple yet powerful reflection of who we are and what we stand for.
It is built around three core elements:
People
People are at the heart of everything we do. Our work exists to uplift individuals, remove barriers, and create opportunities for people to move forward with dignity.
Love
Love is the driving force behind our work — shown through kindness, generosity, and a genuine commitment to positive change. It’s how we show up, how we listen, and how we support.
Unity
Unity is the outcome of care and connection. When people come together with shared purpose, stronger communities are formed and meaningful change becomes possible.
The overlapping shapes within the logo symbolise the strength found in connection — representing support, shared responsibility, and the collective power of compassion. Together, they reflect our belief that when we connect, we create something greater than ourselves.
A Refreshed Identity. The Same Heart.
While our look has evolved, our values remain unchanged.
The Hodge Foundation continues to support individuals, families, and communities across Aotearoa — through practical financial support, community initiatives, and partnerships that create opportunity. From backing education and grassroots projects to championing inspiring individuals like Mea Motu, we remain focused on supporting potential wherever it exists.
This refreshed identity is a visual reminder of the values that guide us forward: unity, generosity, and the belief that real change happens when people come together.
We’re proud of where we’ve come from, excited for what lies ahead, and deeply grateful for everyone who continues this journey with us.
Together, we’re not just building support — we’re building strength.
Our name and look have evolved to reflect who we are today — a foundation built on people, purpose, and community. While our identity has changed, our mission remains the same: to support, uplift, and create opportunity across Aotearoa.